Nike x Carhartt

Championing artists pushing culture forward

Art Direction & Design

Brief

Develop a campaign for a collaboration between Nike & Carhartt WIP.

Response

Both brands have a rich history of supporting young artists and creative talent around the world so this naturally formed the backbone of the creative. A 'raw' documentary series was produced which followed three protagonists in their natural environment, giving the audience a behind the scenes look into their lives.

Nike x Carhartt