Depop

Brand campaign for app-based swap shop

Art Direction & Design

Brief

Depop tasked us with launching its first global ad campaign that showed off the “attitude” and “confidence” of its buying and selling community.

Result

The campaign we developed, whilst working at DesignStudio, utilised user bio's taken directly from the platform, celebrating the self-expression of their sellers. The campaign ads featured across London underground, NY subway, cultural magazines & pop-up activations across the world.

Depop